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Sites that sell the work

A small brand’s website has three jobs: show the product clearly, answer the questions people keep emailing about, and make the next step obvious. I design every page around those three jobs, starting from your real words and photographs.

Each design starts on the phone, because that is where most visitors arrive. Type sizes, image crops, and buttons are set for a thumb first, then opened up for a desk. Motion stays quiet, and pages load quickly on a weak signal.

Design and build

You get a component library and page designs a developer can build without guessing. Smaller sites, up to about ten pages, I build myself on an editor your team can learn in an afternoon. Either way, the site ships with alt text, clear page titles, and images sized for slow connections.

After launch

A recorded walkthrough shows your team how to add pages and swap images, and fixes in the first month after launch are on me. Many clients then move to the monthly retainer for ongoing changes, so the site keeps pace with the business.

What you walk away with.

Everything is yours at the end. Source files included, with notes on how to use them.

  • Site map and page outlines
  • Phone and desktop designs
  • Component library
  • Clickable prototype
  • Build or developer hand-off
  • Recorded editing walkthrough

Craft involved

  • Research
  • Typography
  • Prototyping
  • Motion

How the work runs.

Agreed dates, visible progress. You see the work every few days, never only at the end.

  1. Content and structure

    Week 1

    We agree on the pages, their order, and the words before any layout is drawn.

  2. Design

    Weeks 2–4

    Phone and desktop designs for every page type, reviewed in a clickable prototype.

  3. Build

    Weeks 5–6

    I build the site, or prepare documented files for your developer.

  4. Launch

    Week 7

    Final checks on real devices, then a month of fixes once the site is live.

Asked about this service.

Short answers before you book. Anything else, ask on the first call.

01Do you build the site too?

For sites up to about ten pages, yes. Larger builds go to a developer I trust, and I stay on to review every page.

02Can my team edit the site after launch?

Yes. Pages are made from blocks your team can edit, and you get a recorded walkthrough of the editor.

03Do you write the copy?

I edit and shape it, and can bring in a copywriter. Design starts from your real words, never from placeholder text.

4.9 from 86 reviews

Every project starts with a short call.

Tell me what you are making and when it should launch. You get a reply within a day.

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